Inspired by our beginnings and moved by the present, The People’s Place Program synthesizes brand, storytelling and opportunity for creators and communities.

What if we could build a future of fashion where everyone feels welcome and has the opportunity to share their point of view? This is the dream that drove us to launch the People’s Place Program, a platform that cultivates collaboration with creatives who advance opportunity, drive equality and move the industry.

The program takes its name from Tommy Hilfiger’s original store in Ithaca, New York. Tommy created People’s Place as a dedicated space for people from all walks of life to come together to enjoy art, music, fashion and pop culture. Shaped by the cultural revolution of the 1960s, the original store fostered an exchange of ideas, encouraged authentic self-expression and challenged social norms.

The People’s Place Program is a cornerstone in our efforts to open the door to everyone who has been left out by fashion. This welcoming spirit has always been at the heart of our brand, and we are here to do more and to do better.

Tommy Hilfiger